Pink Hawaii (2019)


Getaway trip to Hawaii and have a dream vacation week!


Copyrightⓒ 2019 Kakao Friends. All Rights Reserved.

Release: June, 2019
Position: Designer
Role: Graphic Design(Brand design guide, Product, Packaging, Illustration editing)

Designers: Anna Yoon, Bella Moon, Stella Ok
Merchandiser: Youngeun Ko, Laura Lee
Illustrator: Ellin Yang, Aiden Kim

NOTICE: Four designers were involved in this huge summer project. Especially, logo design and design items listed below were designed and executed by Kyuri Kwon. For checking the overall products list, you can access the promo link!



Promotion page for Pink Hawaii!




Flagship store in Gangnam, Seoul



Photograph by Kyuri Kwon



Logotype & Symbol design



For this logotype, the color should be used within the lower than six color pallets in the guideline. Or you can use black and white colors. '& WAIKIKI BEACH' as a subtitle can be removed or used if required.
지정컬러는 하단 컬러소스 6종 컬러 및 블랙, 화이트 내에서 사용하는 것을 원칙으로 하며 & WAIKIKI BEACH는 필요에 따라 제거하고 사용할 수 있음.



Project design guidelines




Fashion - Summer pajamas for matching look




You can find a pink label with Flamingo!



Fashion - Summer sleeveless with pads





Toy - Seasonal keychain toys





Living - Beach towels, bags, dry bag, waterproof pack







Holographic stamping foil point









Etc - Fans